In the span of the last two decades, the dynamic between sellers and buyers has experienced a seismic shift. Initially, sales were all about the product, with a spotlight firmly trained on its many features and benefits.
Here’s how an SDR to AE handoff usually plays out: when a meeting is set, an SDR creates an opportunity in stage 0 using the opportunity object in Salesforce to show that the meeting is supposed to happen…
Make sure you understand these red flags before signing any contract with a RevOps agency.
Iceberg is a revenue operations agency that owns the strategy and execution of critical sales and marketing operations projects so early-stage companies can scale faster with the right resources for a fraction of the cost.