Reporting is the Achilles heel of most organizations. An Interana report found that “70% of organizations feel they do not get critical insights from their data or get data into the hands of the right individuals.” Usually, the solution is to implement a CRM or other database tool where reports can be generated at the […]
Struggling to generate meaningful reports? Read More »
You can customize most customer relationship management (CRM) tools to fit your organization.
“Do I Need Salesforce?” Find out with this 3-Step Checklist Read More »
As B2B companies grow, a natural consequence is the widening between the daily functions of go-to-market (GTM) teams.
What is Revenue Operations? Read More »
Growing SaaS companies who’ve received Series A or Series B funding are only just beginning to systemize how they’ll scale, manage, and predict growth. As you start mapping out the future of your sales and marketing operations, you’ll encounter different advantages, challenges, and priorities than organizations with more financial resources and diverse skillsets. Setting the
A SaaS Startup’s Guide to RevOps Read More »
A few years ago, I joined SmartRecruiters as their head of Operations and Sales Development.
How to Build an Outbound Prospecting Assembly Line Read More »
A debate has existed in the sales community for years. Whose job is it to police the sales team — sales management or RevOps (Revenue Operations)? I won’t bury the lead here. The answer is sales management.
Should RevOps or Management Police Sales? Read More »
Iceberg is a revenue operations consulting and implementation agency that owns the strategy and execution of critical sales and marketing operations projects so companies can scale faster with the right resources for a fraction of the cost.
