Build
better
sales and marketing operations
Don’t Focus on Single Metrics
I recently did an engagement with an SDR team. They wanted help choosing and tracking success metrics. Like most teams without seasoned revenue operators in-house,
New E-book: Plugging the $700k Funnel Leak
One of the most common complaints Iceberg hears from marketing teams is that they don’t know what happens to leads after they are passed to
Introducing Zooming Out – a RevOps Video Blog
I recently asked my co-founder, Taft Love, to spend some time creating videos to memorialize our internal discussions. For context, Taft is the VP
Announcing Iceberg’s 10-point Revenue Operations Inspection — you deserve to know your operations status
It’s tough to commit to a new service when you’re not even sure what you need. It can feel simple to look at a business
Why Operations is Broken Everywhere and What to do About It
This blog post was originally published on SalesHacker.
Pros and cons of working with RevOps agencies and how to protect your company
Make sure you understand these red flags before signing any contract with a RevOps agency.
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