Salesforce Implementation & Administration Services: we’re the company a former VP of Salesforce hired

We modernize your B2B company’s sales operations in Salesforce. Let’s fix your broken dashboards, unreliable data, and give you transparency into every step of your customer’s journey.

Find out if we’re a good fit for you

B2B Companies Who Trust Iceberg
Have you Outgrown Your Current Sales Processes?

Many growing companies come to us with a similar problem: they’ve outgrown their current operations and are now drowning in manual tasks and unreliable data that cause bottlenecks in their entire revenue operations. 


Pipeline management on spreadsheets and managing leads manually might have worked when you were smaller, but now it’s getting harder as your deal volume continues to grow. 


Maybe you’ve implemented Salesforce, but you’ve wound up swamped in individual contributor tasks like fixing broken dashboards instead of steering your sales team’s strategy. 


And, like most of our clients, you might have thought that hiring that first Salesforce admin would have solved all your problems.


Until you went through another 2 or 3 admins and were still in the same position as before: 

  • Unable to accurately forecast

  • Having to rifle through 4 or 5 reports just to get the 1 insight you actually need 

  • Embarrassing board meetings and being asked if you actually understand your own numbers

  • Your SDRs relying on their gut feeling about which leads to reach out to

  • Unable to explain wild variations in your pipeline 

We can help.

Iceberg RevOps: Your Strategic Salesforce Partner

You need a Salesforce partner who moves as quickly as you do. A team that meets with your key stakeholders every week and keeps you in the loop with reliable, open communication. A team who can make progress in days, not weeks or months.

What you don’t need is an agency who:

We believe that any RevOps partner you hire should feel like an extension of your own team. Which is exactly what you get with Iceberg and our in-house staff model.

We Take Care of Everything in Your Salesforce Setup

Reporting and Forecasting
Get the sales metrics and forecasts you need for line-of-sight into closed/won deals and upcoming renewals.
Business Intelligence/Data Engineering
All the information you need to drive strategic decisions, available at your fingertips.
Lead Tracking and Scoring
Make sure SDRs maximize their efficiency by following-up with leads most likely to convert.
CPQ Implementation
Slash time wasted going back and forth on configurations and quotes with CPQ. implementation
“We had to solve two problems. One was Salesforce administration. And, as a first-time sales leader, I also valued a second set of eyes from a strategy perspective. I was looking for a combination of Salesforce expertise and related systems, plus strategy and thoughtful business requirements. We modernized our own operations and were still able to hire for strategic positions in user design and customer support. Plus, I had more time to focus on active deals and alliances activity, which is a substantial portion of our revenue.”
Mike Davis
VP of Sales at TaskRay
Iceberg RevOps vs Other RevOps Agencies
Other Agencies
Iceberg RevOps
“I ultimately decided to go with Iceberg because there’s a hunger inside of them that matched who we are. They have that smart, hungry, and humble mindset. It came across in a way that relates to our ethos. They set up the right rules, the right definitions, and the right automation so we can safeguard ourselves and keep our data clean.”
Steve Hoffman
Vice President of Business Development at Patriot Software
Meet Your Revops Team

We have a fully in-house team who keeps in touch with your key stakeholders via weekly stand-ups, Slack, and Asana.

Taft Love


Brad Mora CEO
Brad Mora


Judy Cornett

Operations Manager

Ryan Hiatt

Operations Manager

Jason Thomas

Operations Manager

Natalie Eadie

Marketing Operations Manager

Madison Rawles


Zoe Love

Operations Coordinator  

Featured Success Stories from our Clients

We walk the talk - see how we’ve helped our clients.

How Iceberg Helped a Former VP of Salesforce Bring his Pipeline into Focus

“Iceberg’s given us a lot without having to deploy a massive amount of resources. They’re saving us money on headcount now. We don't have a sales operations person, and we don't have an IT person dedicated to Salesforce. Those are two headcounts right there that we haven’t needed to hire because Iceberg’s in place.”
Daren Lauda
EVP of Sales and Customer Success at DispatchTrack

How Iceberg Transformed TaskRay’s Inbound Sales Funnel with Accurate Lead Status and Meeting Tracking

“One of the biggest wins for me has been the clarity provided in first meetings completed as a key metric for capacity. That’s the process as well as the technology that Iceberg created for us. Now we understand exactly how many first meetings an AE can handle in a given month.”
Mike Davis
VP of Sales at TaskRay
What Your Next 3 Months Look Like

We’ll kick off your project with a 3-month deep dive into your core business goals.

For long-term engagements not bound by specific projects, our team will continue with regular weekly or monthly sprints to tackle your needs.

We Believe Any RevOps Agency Should Support all the Tech in Your Funnel

We would be doing you a huge disservice if we only focused on Salesforce. Your tech stack is an ecosystem and ignoring half of it leads to broken automations and leaks in your funnel. That’s why we’re tool agnostic and work with a wide range of other software.

The Most Frequent Questions New Clients Ask Us

A lot of our clients are hiring in-house when they bring us onboard. Many feel that their own internal operations are far too messy for new hires to navigate or understand. We help set up your operations foundation so that when you do bring on more team members, they can actually get their jobs done. 

We’re also meticulous about documenting all the processes and systems we’re setting up for you so it’s even easier for new hires to get onboarded and understand your SOPs. 

Hiring us while you’re hunting for the perfect hire also means you don’t have to rush, which reduces the chances of hiring the wrong person for the job (often a costly mistake). You can take your time and hire strategically while your operations are being taken care of. 

We primarily work with companies who need to bridge the gap between hiring solo contractors with incomplete skill sets and building out their own in-house RevOps team.

We start off with a 3-month commitment because that’s how long it takes to make a significant dent in tackling your operations issues. If you want to continue getting our support, then we move onto a rolling 50-hour/month agreement  that you can cancel at any time. 

We use a sprint model to work on your projects and meet regularly with key stakeholders so we can respond to your growing and changing needs. 

The average tenure of our clients is 14 months. 

We’re tool agnostic and work with a wide variety of software including; Salesforce, HubSpot, Salesforce Pardot, Marketo, Zendesk, Salesforce CPQ, Salesloft, LeanData, DocuSign, Clari, and Outreach, just to name a few.

We work exclusively with B2B companies, most of which are growth-stage SaaS companies. Check out our case studies to see how we’ve helped them.

We charge per hour. The rate stays the same no matter what project we’re working on, whereas most other agencies will charge different rates depending on the project. For example, most charge a higher rate for CPQ implementations.

We start our projects with an initial 3-month engagement where we’ll work 50 hours a month on your project and keep in touch with you through weekly meetings, Slack, and Asana communication. 

If you’d like to go beyond the standard 50 hours, we can usually accommodate that as we limit how many clients we work with at once. 

Finally, if you want to continue working with us, we then move onto a rolling monthly agreement, with a minimum of 50 hours per month which you can continue renewing as long as you need our help. 

Ready To Get Started?

We understand the anxiety and stress unreliable data and broken systems causes. 

It’s time to fix it. 

Get started today by reaching out to David, our Head of Sales.