Sales Analytics Consulting & Management: understand what story your data is telling you to improve Sales performance

If broken dashboards, manual tasks, and unreliable reports are getting in the way of scaling, let’s fix it.

B2B Companies Who Trust Iceberg

Does Reporting to Your Board and Investors Give you Anxiety?

As a sales leader, you need access to the right data or else your guess is as good as anyone else’s as to what’s growing or shrinking your pipeline.

Or why your deals are staying open for too long. 

Or why you’re not on track to reach this quarter’s goals. 

And not having answers to those questions definitely doesn’t look good at a board meeting. 

But it’s not just the right data that helps you answer these questions – you need to turn that data into actionable insights. 

That’s why we help you understand what story the data is telling you, so you know how to leverage it to improve your sales performance.

How Iceberg Helps You Reap The Benefits Of The Right Business Intelligence & Analytics Solutions

Accurately Forecast
Plan your sales cycle and see if you’re on track to hit your revenue goals
Manage your Pipeline
Identify what’s causing growth and decline and spot warning signs early on
Boost AE Performance
Maximize your AEs time so they can focus on winning more deals
Track your KPIs
Track the performance of your most important KPIs
Shorten your Sales Cycle
Identify inefficiencies that are impacting your win rate
Improve Conversion Rate
Track your whole funnel and get alerted to any sales anomalies

We believe that any Sales Ops partner you hire should feel like an extension of your own team, which is exactly what you get with Iceberg and our in-house staff model.

Iceberg RevOps vs Other RevOps Agencies
Other Agencies
Iceberg RevOps
“I spent my time downloading CRM data into spreadsheets, appending with detail, and creating an accurate picture of the pipeline. It was a painful, time-consuming process. We wanted somebody smaller and agile, and Iceberg certainly fit that bill. My ability to report to our board and investors is now better than it ever was.”
Daren Lauda
EVP of Sales and Customer Success at DispatchTrack
You’re In Good Hands - Meet The Iceberg Team

We have a fully in-house team who keeps in touch with your key stakeholders via weekly stand-ups, Slack, and Asana.

Taft Love

Co-Founder

Brad Mora CEO
Brad Mora

CEO

Judy Cornett

Operations Manager

Ryan Hiatt

Operations Manager

Jason Thomas

Operations Manager

Natalie Eades

Marketing Operations Manager

Madison Rawles

System
Administrator

Zoe Love

Operations Coordinator  

Featured Success Stories from our Clients

We walk the talk - see how we’ve helped our clients.

How Iceberg transformed TaskRay’s Inbound Sales Funnel With Accurate Lead Status and Meeting Tracking

“One of the biggest wins for me has been the clarity provided in first meetings completed as a key metric for capacity. That’s the process as well as the technology that Iceberg created for us. Now we understand exactly how many first meetings an AE can handle in a given month.”
Mike_Davis-taskray
Mike Davis
VP of Sales at TaskRay

How Iceberg Helped 280 Group Power a New
Predictive Sales Analytics Engine

“Iceberg set the bar high for what we expect from our vendors going forward. We’re finally understanding and getting clear on the data around our sales funnel.”
Mira Wooten
Mira Wooten
Mira Wooten VP of Sales at 280 Group
We Make Sure All Your Tech Stack Integrates Seamlessly To Produce The Most Reliable Data

Your tech stack is an ecosystem and data needs to flow between each tool to avoid broken automations and unreliable data. That’s why we’re tool agnostic and work with a wide range of software.

What Your Next 3 Months Look Like

We’ll kick off your project with a 3-month deep dive into building out a roadmap for your sales operations.

Month One
  1. We’ve audited your systems and prioritized what needs to be tackled first 
  2. You’re already benefiting from the quick wins thanks to our prioritization model
Month Two
  1. Your dedicated Project Manager is walking you through our action plan in one of our weekly stand-ups 
  2. You’re finally gaining consensus among your team and gaining valuable insights from the right data
Month Three
  1. We’re wrapping up all the core goals we outlined in our first scoping call 
  2. You’re confident that you have the systems and processes in place to make decisions based on data, not gut feeling

For long-term engagements not bound by specific projects, our team will continue with regular weekly or monthly sprints to tackle your needs.

The Most Frequent Questions New Clients Ask Us

Iceberg works differently from other agencies. 

Our services don’t operate with standard SOWs or quotes as these force us to stick to a plan that always changes, especially at growing companies that require agility. 

So we developed a monthly subscription model to better adapt to the needs of our clients. 

You book us to work with you for a minimum of 50 hours per month and based on your business goals we decide together what we’ll spend our time on, whether it be data science, operations work, or a mix.

We primarily work with resource-strapped B2B companies who need to bridge the gap between hiring solo contractors with incomplete skill sets and building out their own in-house Business Intelligence team.

We start off with a 3-month commitment because that’s how long it takes to make a significant dent in building out and implementing your business intelligence strategy. If you want to continue getting our support, then we move onto a rolling 50-hour/month agreement that you can cancel at any time. 

We use a sprint model to work on your projects and meet regularly with key stakeholders so we can respond to your growing and changing needs. 

The average tenure of our clients is 14 months.

We’re tool agnostic and work with a wide variety of software including; Salesforce Analytics Cloud (formerly Tableau), Looker, Sisense, Salesforce, HubSpot, Salesforce Pardot, Marketo, Zendesk, Salesforce CPQ, Salesloft, LeanData, DocuSign, Clari, and Outreach, just to name a few. 

We work exclusively with B2B companies, most of which are growth-stage SaaS companies. Check out our case studies to see how we’ve helped them.

Ready To Confidently Report Your Sales Performance at the Next Board Meeting?

If bad data is stunting your growth, it’s time to fix it.

Get started today by reaching out to David, our Head of Sales.

Find out what’s holding you back from scaling smarter